Microsoft Dynamics 365 Sales AI Consultant Associate (AB-210)

The AB-210 exam is designed for professionals who implement and configure Customer Engagement. It validates your ability to configure Dynamics 365 Sales core features for AI, optimise AI-driven sales, qualify and prioritise leads by using AI, develop deals by using intelligent opportunity research, and extend and enhance Sales.

Exam details

Certification
Dynamics 365 Sales AI Consultant Associate
Application
Customer Engagement
Exam code
AB-210
Level
Associate
Duration
Approximately 100 minutes
Questions
Typically 40–60 questions
Passing score
700 out of 1000
Cost
USD $165 — typical price; the exact fee varies by country/region and currency, and local taxes may apply.
Prerequisites
None required. Intermediate Power Platform configuration and Dynamics 365 Sales experience are recommended.
Languages
English (additional languages may be available)
Delivered by
Pearson VUE
Renewal
Free online assessment, every 12 months

Skills measured

Configure Dynamics 365 Sales core features for AI

15–20%
  • Configure Sales prerequisites, mailboxes, business process flows, the timeline, and security.
  • Create and manage the product catalog, product families, and price lists.
Practice Sales AI Configuration Questions

Optimise AI-driven sales

20–25%
  • Design AI-first seller workflows with Copilot, agents, Dataverse, and Sales plans.
  • Prepare agent deployment, including capacity, billing, and credits.
  • Configure Sales accelerator, assignment, conversational intelligence, scoring, Copilot, forecasts, and goals.
Practice AI-Driven Sales Questions

Qualify and prioritise leads by using AI

15–20%
  • Configure the lead and opportunity experience and predictive scoring.
  • Configure, interpret, and monitor the Sales Qualification Agent in research-only or research-and-engage mode.
Practice Lead Qualification Questions

Develop deals by using intelligent opportunity research

25–30%
  • Manage opportunities, products, pricing, and the pipeline view.
  • Configure, interpret, and monitor the Sales Close Agent and Sales Opportunity Agent.
  • Configure the Sales Research Agent and analyse deals on the research canvas.
Practice Opportunity Research Questions

Study Resources

Frequently asked questions

Who should take AB-210?

AB-210 is for sales consultants who configure Dynamics 365 Sales with Copilot and AI agents. Microsoft recommends intermediate Power Platform configuration experience and functional knowledge of sales processes, model-driven apps, and Power Automate cloud flows. The exam is currently in beta, so results are not scored immediately.

What is the average salary for a Dynamics 365 Sales AI Consultant?

For comparable roles, Pearson Carter's 2026 salary guide gives a U.S. median of about $122,000 for Dynamics 365 Sales Specialists. In the UK, IT Jobs Watch reports a £70,000 median for Dynamics 365 Consultants. Pay varies by location, experience, and employer.

How should I prepare for AB-210?

Access the free AB-210T00 Course on Microsoft Learn. Then, use our AB-210 Exam Practice Test, which includes original questions we developed to help you memorise and retain the course content.

Avoid exam dumps: doing so can invalidate your score, revoke certifications you already hold, and bar you from future exams.

You can also find instructor-led training from Microsoft Training Services Partners. Current U.S. listings for the three-day AB-210T00 course range from $1,595 at QuickStart to $1,895 at New Horizons. Prices vary by provider and format.

Does the exam include official labs I can use to practice?

The self-paced AB-210T00 course on Microsoft Learn may include lab-based learning activities.

If you purchase Instructor-led training, Microsoft Training Partners usually provide access to official labs for about 90 days. Always checks the labs are from Microsoft Partners like Skillable.

A trial licence or Sales environment may give you a place to practise, but availability, sample data, and features vary. Confirm the current terms before relying on a trial.

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